Applicant Open Days

Delivering a meaningful event experience is key to helping applicants make confident decisions, and nurturing

them to select your institution as their firm choice.

Our "Applicant Open Day" module helps you run personalised, course-relevant events and activities at scale - while

giving your team the tools to keep everything organised and on track, completely automating the invite, reminder

and follow-up process.

The Applicant Open Days module has the following benefits:

Dynamic invite lists

With dynamic invitation lists, your team stays in control.

As application statuses change - like when an offer is made - new applicants are invited automatically.

There's no need to wait until you've hit a critical number to send a batch of emails, or to send them

one by one.

Communications go out as soon as they're needed - automatically, accurately, and without manual effort.

It's a flexible, consistent way to boost engagement while saving your team valuable time.

Automated Communications that keep everyone informed

From registration through to post-event follow-up, email and SMS messages are sent automatically based

on booking status so no one is left in the dark.

Attendees receive key details in advance, such as where to go, what to expect, and how to prepare.

After the event, automated follow-ups go out to both attendees and no-shows - so there's no last-minute

scramble to send vital comms, and no missed opportunity to keep applicants engaged.

Full season management and event cloning

Plan an entire season of applicant open days in one place - tailored by academic area, like schools or

departments - so each applicant sees what's most relevant to them.

Once you've created a great event, simply clone it for next year and fine-tune as needed.

It's a simple way to build consistency and reduce manual setup.

Invest the time once and deliver standout experiences year after year - without trying to reinvent the wheel.

And there's more:

Personalised schedules and flexible booking

Each applicant builds a tailored schedule based on their interests, course area, and availability - so

their day feels relevant, well-organised, and designed around what matters most to them.

Your team can configure each session with custom timings, capacities, and availability, ensuring applicants

only see what's suitable for them.

Once registered, they can log in anytime to view or update their schedule - reducing inbound queries

to your team and giving registrants more control.

It means better-prepared attendees, smoother logistics, and more meaningful engagement from start to finish.

Seamless set-up and capacity control

Behind the scenes, there's everything you need to make sure the day is on track.

Your team can manage and monitor bookings and attendance, or make tweaks to schedules, all from one easy-to-use

interface - keeping event admin light and logistics under control.

Room capacities are automatically enforced, preventing overbooked sessions and double bookings.

Built-in clash prevention ensures every applicant's day runs smoothly, even across multiple campuses or

distant rooms.

You can also slow-release sessions to manage demand and prioritise earlier time slots.

And on the day itself, the Event Day Scanner makes check-in fast and accurate by scanning QR codes -

cutting queues, improving attendance records, and helping staff stay focused on delivering a great experience.

For your team and your attendees, it all adds up to a well-organised, stress-free open day.

With Applicant Open Days, you can deliver highly personalised, well-organised events that help applicants feel informed,

welcomed, and ready to make your institution their firm choice.

Book a call with one of our CRM experts and see how you can elevate your applicant events experience.