Privacy Centre

GDPR consent and communication preference management for universities and colleges

Privacy Centre helps universities and colleges communicate with prospective students and applicants in a GDPR compliant way while giving each student control over their personal data and communication preferences.

Consent records can be used across web forms, campaigns, workflows and touchpoints, and other connected recruitment activity. Changes made by a student are reflected in their Student Database record.

By combining consent management with a branded student portal, Privacy Centre helps institutions protect personal data and maintain trust from first enquiry through to enrolment.

Book a demo Explore other modules

What is Privacy Centre?

Privacy Centre is a Student CRM module that helps universities and colleges manage prospective student consent, communication preferences, privacy records, and data rights across pre-enrolment recruitment and admissions activity. Marketing, recruitment, admissions, data protection, and compliance teams can create consent packs and topics, record timestamped permissions, connect preferences to forms, campaigns, workflows, and automations, and give students a branded self-service portal for updating their details and communication choices.

Key benefits

Everything you need for compliant, student friendly communications

GDPR compliance made simple

Communicate confidently while maintaining clear consent records.

  • Create clear consent statements and topics for each web form.
  • Explain why personal data is collected and how it will be used before a student opts in.
  • Apply mandatory consent topics for interactions such as event bookings.
  • Use consent packs across web forms, campaigns, and recruitment workflows.

Student empowerment

Give prospective students control over their personal data and communication choices.

  • Allow students to manage email, SMS, post, and voice preferences.
  • Let students select the topics they want to hear about.
  • Support self service updates to consent and preferences.
  • Provide a clear route for students to exercise their data protection rights.

Professional student portal

Give each student access to a branded Privacy Centre portal.

  • View and update personal profile information.
  • Manage consent and subscribed topics in real time.
  • Read the institution’s privacy policy from within the portal.
  • Submit privacy enquiries or consent withdrawal requests.
  • Match the portal design to the institution’s visual identity.

Flexible consent management

Adapt consent collection to different audiences and recruitment activities.

  • Create consent packs for prospectus requests, events, enquiries, and other interactions.
  • Configure mandatory and optional topics.
  • Update and reuse consent packs when requirements change.
  • Connect consent rules with Automations Manager.

Reduced administration

Reduce repetitive work and keep consent records current.

  • Automate consent collection and record keeping.
  • Let students update preferences without staff intervention.
  • Keep the CRM record updated when portal preferences change.
  • Give authorised users appropriate access to privacy information.

Compliance controls

Support GDPR and UK data protection processes by design.

  • Record consent and topic changes with timestamps.
  • Maintain evidence of permission for regulated communications.
  • Use audit trails during compliance reviews and data access requests.
  • Support the right of access, erasure, and other relevant data rights.

Built in visibility and reporting

Review consent status and communication preferences across your recruitment audience.

  • Monitor consent pack and topic uptake.
  • Review communication channel preferences across different audiences.
  • Export clear audit data for internal review.
  • Use connected reporting and integrations alongside institutional processes.
FAQs

Privacy Centre FAQs

What is the difference between consents and topics?
Consents define how and why an institution can contact a student. Topics define what the student has agreed to hear about.
Can we create multiple consent packs?
Yes. Institutions can create separate consent packs for prospectus requests, event bookings, international enquiries, and other recruitment interactions.
Can students update their preferences themselves?
Yes. The Privacy Centre portal allows students to review and update their communication preferences, topics, and personal information through a self service experience.
Does Privacy Centre connect with other Student CRM modules?
Yes. Consent and preference information can be used across Web Form Builder, Campaign Manager, Workflows, Touchpoints and Sequences, and other connected recruitment activity.
Can we customise the Privacy Centre portal?
Yes. Institutions can customise the portal to reflect their brand and review the student facing experience before launch.
Who uses Privacy Centre?
Privacy Centre is commonly used by marketing, recruitment, admissions, data protection, and compliance teams that need to manage student consent while maintaining a clear and trustworthy communication experience.
Book a demo Explore other modules