Pulse

Real-time insight, automated communication, and performance clarity in one place

Pulse gives recruitment teams a live view of what’s working, and what isn’t, across every stage of the student journey. It centralises reporting, communication management, and brand control, so you can make confident, data-driven decisions without jumping between modules.

With Pulse, your team stays aligned, your workflows stay current, and your recruitment goals stay on track.

Key Benefits

Bring reporting, communications, and governance together with Pulse

Centralised communication management

  • View and edit all Email, SMS, Letter, and Label touchpoints from one list across all modules.
  • Instantly preview, download, and tag touchpoints for review.
  • Jump directly to related workflows, templates, and reports.
  • Maintain brand consistency with shared templates, colours, and imagery.

Real-time reporting

  • Run and share reports from any occurrence, without logging into each module.
  • Save, favourite, download, or schedule reports for team sharing.
  • Filter by date or owner, add notes, and export data instantly to CSV.
  • Give stakeholders quick, PIN-protected access via shared report links.

Performance tracking

  • View top-down performance across campaigns, events, and recruitment activities.
  • Understand which workflows and touchpoints convert best.
  • Identify underperforming areas and optimise quickly.

Recruitment funnel visibility

  • Monitor progress across four key stages: Interested, Engaged, Applied, Accepted.
  • Compare this year’s funnel performance with last year’s.
  • Pinpoint where students drop off and target interventions that convert.

Playbooks and best practice

  • Download free PDF playbooks directly within Pulse.
  • Follow proven strategies to improve response rates, campaigns, and workflows.
  • Learn from examples that standardise processes and reduce errors.
  • Support new staff onboarding with step-by-step best practice guides.

Report subscriptions

  • Subscribe to built-in reports and receive updates daily, weekly, or monthly.
  • Add up to 25 recipients, internal or external, to any subscription.
  • Deliver reports straight to inboxes without needing a Student CRM login.
  • Ideal for senior leaders and stakeholders who want updates at a glance.

Brand consistency and governance

  • Define your institutional colours, fonts, and imagery as system defaults.
  • Ensure consistent tone and presentation across all student communications.
  • Audit message performance and content freshness from one central hub.
FAQs

Pulse FAQs

Who uses Pulse?
Recruitment, marketing, and admissions teams who want a centralised view of their automated communications and results.
Does Pulse replace in-app reports?
No, it brings all existing in-app reports into one convenient dashboard.
Can I edit touchpoints directly in Pulse?
Yes, users with permission can update, preview, and download touchpoints instantly.
Are Playbooks really free?
Yes, all Pulse users can access and download Student CRM Playbooks at no cost.
Can I automate report sharing?
Yes, with Subscriptions, you can email reports to up to 25 recipients on your chosen schedule.
Is there any extra charge for Pulse?
No, Pulse is included as part of your Student CRM subscription.