11 questions about Student CRM

So you think you'd like a CRM?

You've got the questions, we've got the answers. Learn all about the benefits of implementing Student CRM in your university to increase your conversion rate and improve the student journey. We can make YOU look GREAT!

Here's a series of FAQs that we're sometimes asked.

Q. Who is it for?

Student CRM is for universities - more specifically recruitment, admissions and marketing teams within a HE or FE establishment in the UK.

Q. What does it do?

Student CRM helps with managing your online open day bookings, managing online enquiries, capturing student data, online prospectus requests and everything else in between. It tracks the activity and engagement with students (both international and domestic) pre-enrolment. It helps you to market your university to prospective students with email, post and SMS texts, recording the activity at each stage of the recruitment cycle.


Q. Where did Student CRM come from?

It's our very own solution and was built right here in Poole, Dorset. We have been in this industry since 2000 and have many happy clients around the UK. It's the UK's most loved student recruitment solution and we pride ourselves on our super Customer Support. Our satisfaction rating varies from 97% to 100% each month (the industry average is only 86%).

Q. Does your CRM integrate with our existing internal systems?

The short answer is YES.

Q. What's an app?

An app deals with one area of student recruitment activity. We have 21 apps in total for you to pick and mix.


These apps run in the CRM in a web browser on your PC, Mac, tablet or smartphone. We do also have a true native App - Mobile Event Capture - which runs on iOS devices (iPads).

Q. What if our university doesn't need all 21 apps?

You just buy the apps which you need. You can always add more apps later if you want.

Q. What about set up? I've heard with some CRMs we buy the product, then it's over to us to set it up and make it work.

We do all the set up for you and get you up and running, taking you through each stage of a Student CRM implementation in plain English, with us doing all the hard work for you.

Q. How quickly can we start using it?

That all depends on the speed of getting your requirements to us, the speed of decision making from your key stakeholders, and sometimes it's even down to who in your team is overseas at the time! A straightforward Student CRM can usually be set up in between 6 and 10 weeks, but some take longer.

Q. Do we get any training?

Yes, we'll train you face to face. Either we'll come to you or you can come to us (everyone loves a visit to sunny Poole, particularly in the summer). And we'll show your Super Users exactly how to use the CRM like a professional. We can even train you remotely by screen sharing if you like.

Q. Will Student CRM generate a good ROI?

Yes. Read about UCB's streamlined recruitment and ROI.

Q. I like what I see, is there a way to get more information?

Yes - you can either book a free demo for your stakeholders. Or you can sign up to receive our regular newsletter, jam packed with good news from our clients.